A journey into entrepreneurship.
Ideal Customer Avatar Workbook
Do you truly understand your ideal customer or client?
When you sit down to write marketing copy or make social media posts, do you have your ideal customer or client in mind? Most copywriters agree that for marketing to be effective, you should always talk to one person, your ideal customer avatar (ICA).
This workbook contains 50 questions and fillable fields to help you identify and describe your ideal customer or client.
Download, print and fill in the fields to get to know who your customer is.
When you sit down to write marketing copy or make social media posts, do you have your ideal customer or client in mind? Most copywriters agree that for marketing to be effective, you should always talk to one person, your ideal customer avatar (ICA).
This workbook contains 50 questions and fillable fields to help you identify and describe your ideal customer or client.
Download, print and fill in the fields to get to know who your customer is.
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